The web's fastest-growing and top-5 internet gaming website,
which attracts in excess of twelve million unique site visitors a month) today introduced the
launch of , more games that includes hundreds of free games, including custom Gamevance online games, and
games from top-tier publishers and third-party programmers. This most recent and
most advanced casual free games offering from Gamevance.com is explicitly designed to
present a high quality gaming experience for its users and unprecedented sales
opportunities for specific online games developers and publishers -- all while
offering advertisers powerful possibilities to target and engage this highly
responsive, growing demographic.
With 200 million players worldwide, casual gaming is one of the
fastest-growing - and most recession-proof - categories online, But there are tens of 1000's of great free games out
there 'all dressed up, with no site to go.' Gamevance’s mission is to
be the first online destination that can successfully marry players,
independent developers, major publishers...and profits."
Taking the hugely thriving - and profitable - Gamevance model a step
further, to provide tens of millions of users with an
almost limitless collection of games, while simultaneously enabling
developers and third parties to easily and efficiently make sales revenue and
profits, all without impacting the positive - and free - gaming experience
of its visitors.
The Benefits/Innovations of Gamevance.com
For Users: Gamevances's mix of online games includes proprietary games , such as Duck Hunting and Spy Racer;
but, also offers developer-uploaded games and
games from top-tier third party publishers, resulting in an almost unlimited
variety of games across every class and skill-set. Some of the top, most creative and innovative casual games are from
individual builders who need a distribution platform to make them
profitable. By enabling these programmers, Gamevance offers viewers with
access to a constantly refreshed suite of the latest and most creative
casual games.
For Game Builders and Publishers: Despite the rising statistics of
high-quality game developers and portals, the industry has lacked a
platform that ensures not only visibility, but also sales revenue generation.
Gamevance combines the motivation of revenue sharing with an unprecedented
simplicity and cost-efficiency for designers and publishers by providing an
extremely user-friendly, self-serve platform where partners can register and
upload games in minutes. These unique, developer-friendly features are
designed to make sure that Gamevance will offer a high volume and diversity of
games to consumers.
For Advertisers: The rapid growth and engagement of casual games users
provides marketers a rare and, in spite of the recent recession, gigantic
opportunity. While the online gaming demographic traditionally skews
female, as it further expands, it is quickly changing, cutting across the general
population. While Gamevance generally targets casual gaming's high-value
female demographic, Gamevance is intended to attract the somewhat younger -
and increasing - male-skewing online games audience, providing advertisers with
unique opportunities to interact with this new, very desirable and
responsive demographic within casual games.
Recession-proof Vertical
Gamevance is tapping into a vertical that industry experts agree
is proving counter-cyclical and recession proof - and that is highly
responsive to internet marketing. In fact, according to comScore, the
online gaming category grew 27 pct during the past year, to eighty six million
visitors by year-end 2008, with the total time spent playing online games
jumping 42 percent - and, while other verticals saw dismal performance,
display promotion views for online games spiked 29% year over year in
November .
US consumers play online games more often than any other type of video
games and they're playing them more than they watch online video or visit
social networking web sites. Gamevance seeks to provide this
massive audience with a new hub of entertainment, one that we anticipate
casual game players will bookmark and return to as often as Facebook, MySpace or
Twitter.
Author Resource:-
About Gamevance.com
Founded in 2001, Gamevance (www.gamevance.com) is one of the web
industry's most rapidly growing interactive marketing and advertising firms. Gamevance.com, a top gaming website which
attracts 12 million monthly unique visitors and is one of the
fastest-growing game web-sites and Web properties overall. The company enables
advertisers to target the fast developing, highly sought-after, and responsive
casual gaming viewers through Gamevance.com and through its recently
launched web game hub. The company's
ResultLinks, a self-serve and in-text display ad network, is the
fastest-growing in its industry. Blending traditional and new media
expertise with cutting edge tools, Future Ads' mission is to supply
marketers with the most resourceful, easiest-to-use, most beneficial sources
of Online traffic. Play games at Gamevance.
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